Paid Social Creative Strategist (Contract)

Job summary

Responsibilities

Suno’s growth runs on paid social, and paid social runs on creative. This is the role that decides what that creative is and why: the strategist who turns audience insight into the concepts everyone else executes.

• Lead deep audience and market research to uncover new personas, pain points, and use cases worth targeting.
• Turn that research into a steady backlog of net-new ad concepts, each with a clear rationale for why it should win.
• Write sharp creative briefs that give designers, editors, and producers a clear direction to execute against.
• Develop angles, hooks, and messaging built around how people actually behave on Instagram, Facebook, and TikTok.
• Define what to test next and why, isolating variables so every result teaches us something.

What they're looking for

• Proven experience as a creative strategist in a high-volume, high-velocity performance creative environment.
• A strong track record of paid social creative for live Meta and/or TikTok campaigns, with results you can speak to.
• A real grasp of direct-response creative: audiences, angles, hooks, and why an ad wins or loses, not just how it looks.
• Deep fluency in audience and market research, and the instinct to turn it into non-obvious angles.
• The range to own strategy end to end and the scrappiness to write the hooks and do the research yourself. No task is beneath you.