Product Marketing Lead, Enterprise

Job summary

Responsibilities

At Scale, we develop reliable AI systems for the world’s most important decisions. Scale’s product marketing team is responsible for developing and executing strategies that drive awareness and engagement for Scale’s offerings amongst our core audiences.

• Own go-to-market and marketing for financial services and lead the launch of new verticals for Scale’s applications business
• Develop clear, compelling positioning and messaging for key personas in each vertical, including executive, technical, and business buyers
• Partner with sales leaders to build and maintain sales plays, battlecards, and enablement that sellers use in active deals, and support live pursuits with tailored messaging and…
• Create marketing assets, including decks, one-pagers, videos, blog posts, and web content, that communicate our value to vertical leaders and support our sales team’s pursuits
• Design and run integrated campaigns and account-based programs in partnership with sales, field marketing, growth marketing, product, and comms, and contribute directly to…