Growth Manager, Enterprise Lifecycle

Job summary

Responsibilities

Perplexity is seeking an Enterprise Product Growth Manager to own the full nurture and engagement engine for our enterprise and business buyers — from the first outbound touch through closed-won and into expansion.

• Develop and own Perplexity's end-to-end enterprise lifecycle user states — outbound nurture, MQL-to-SQL conversion, opportunity acceleration, post-sale activation, expansion, and…
• Build and operate AI-native lifecycle tooling — agents that segment audiences from the warehouse, personalize copy at the account and persona level, choose channel and send time…
• Design and run multi-channel nurture across email, in-product, notifications, Slack, and emerging surfaces, tailored to enterprise personas with content tied to where each…
• Partner with Demand Generation and Sales on top-of-funnel outbound: turn cold and intent-signaled accounts into engaged conversations, and instrument the handoffs that move them…
• Own post-sale lifecycle: admin onboarding, end-user activation, feature adoption, at-risk intervention, and expansion plays that grow seats and ARR inside existing accounts.

What they're looking for

• 7+ years in product growth, lifecycle, or growth marketing at a fast-paced startup, with a proven track record of moving activation, retention, and revenue metrics — including…
• Experience owning growth end-to-end across the full user journey — from first touch and activation through expansion, monetization, and win-back.
• Deep understanding of audience segmentation. You think natively in personas, behavioral triggers, lifecycle stages, and product signals, and you know how to translate that into…
• Great taste. You know how to craft copy and experiences that resonate across email, push, and in-product surfaces — for end users, admins, and executives alike — and you can tell…
• Experience and deep interest in building homegrown AI-driven growth engines — programmatic personalization, agentic workflows, and rapid experimentation platforms to scale…

Tech stack

• SQL