Customer Marketing Manager, Special Projects

Job summary

Responsibilities

Anthropic is looking for a Customer Marketing Manager to make sure our most important messages are backed by customers who can speak to them. This role works across regions and customer segments on special projects tied to the company's top priorities.

• Own the customer evidence strategy for the company's top priorities, deciding which claims need customer proof, which customers are best placed to back them up, and where we have…
• Bring what customers are telling us back to Product Marketing and Sales, so our messaging reflects what lands with buyers
• Stand up new programs as company priorities shift, setting the scope, the customer list, and the plan to ship quickly
• Lead the customer plan for major model and product launches, from which customers we engage with to how their voices show up in the announcement
• Partner with Brand and Creative on which customer stories anchor our campaigns and how we tell them

What they're looking for

• Can read a messaging doc and quickly spot what customer proof it needs and where the gaps are
• Are a strong writer and interviewer who can get a customer to say something specific and true, then turn it into a story people want to read
• Have supported product launches and campaigns with customer proof, often on tight timelines
• Have built sales enablement that sales teams kept using after launch week
• Are comfortable with technical products and can explain/write what a customer built, and why it matters, in plain language