Brand Designer, Growth

Job summary

Responsibilities

We're looking for a Growth Brand Designer to sit at the intersection of brand craft and growth performance. You'll be the designer who makes Perplexity's highest-volume, highest-leverage marketing surfaces — paid ads, social, lifecycle email, and campaign assets — look unmistakably Perplexity…

• Drive strategic concepting for growth campaigns — bring original ideas, angles, and creative territories to the table, and shape the brief rather than just receiving it
• Operate as a true ideation partner to the Growth team: co-develop campaign strategy, propose test hypotheses, and pitch concepts that open up new creative directions
• Own the design of growth creative end-to-end — paid social and display ads, campaign assets, and lifecycle email — from concept to shipped asset
• Design for volume and velocity: build variant sets, test hypotheses, and iterate on winners with the Growth team using real performance data
• Turn product launches and GTM campaigns into ad creative that lands on every channel it runs — static, animated, and everything in between

What they're looking for

• A strong portfolio of growth and brand design work — paid ads, social campaigns, lifecycle email, campaign systems — that shows both craft and results
• Proven strategic concepting ability: you can show campaigns where the idea was yours, not just the execution, and articulate the thinking behind them
• Excellent visual design skills with a clear sense of brand, typography, layout, and composition
• Hands-on experience designing performance creative at a consumer or prosumer tech company, including working directly with growth or performance marketing teams
• Fluency reading creative performance data (CTR, conversion, hook rates) and translating it into design decisions

Tech stack

• Figma